How to increase subscribers on YouTube

 

How to increase YouTube subscribers

With the widespread use of the Internet and social media platforms and the development of technology day after day. Many people tend to shoot many videos, some for entertainment purposes, others for educational purposes, and some to spread opinions and news. This is what made YouTube very important, especially since many people tend to occupy their free time by watching some videos or to entertain themselves while doing their work if the nature of the work allows. But for content creators and YouTube channel owners, a frequently repeated question is how to increase YouTube channel subscribers or ask about increasing the number of YouTube views, so we will answer these questions with a definition of YouTube marketing, types of content, and everything you want to know about how to increase YouTube channel subscribers.

What is YouTube marketing?

YouTube marketing is simply the use of many videos to promote a product or service. Although marketing through YouTube is complex compared to other electronic marketing methods, it has excellent results, especially since it helps in gaining trust between you and your audience. YouTube marketing campaign includes different types of videos, such as promotional and educational videos, explanations, customer testimonials, live broadcasts, and others. YouTube marketing allows you to promote your brand in an attractive visual way that meets your audience's need to learn, enjoy, and communicate with your brand. Therefore, many people wonder how to increase YouTube channel subscribers, and this is what we will answer in this article.

Increase YouTube channel subscribers:

As is known in all electronic and non-electronic marketing methods and means, content is king. Therefore, if you want to answer the question of how to increase YouTube channel subscribers, you must choose your content carefully and accurately. YouTube content has more than one type, which we will learn about now:

Entertainment content:

There are many YouTube channels that rely on entertainment content away from events and the hustle and bustle of life, but some of these channels tend to discuss life matters in an entertaining and smooth way so that the viewer keeps up with what is happening around him, but in a gentler way that helps him spend his time comfortably.

Educational content:

Many celebrities, content creators, and even companies rely on educational content, as they publish videos containing information in a specific field, and this information is provided for free to viewers, so they can benefit and occupy their free time at the same time. This is one of the most popular types of content, as it receives wide and great interest from viewers and YouTube users.

Promotional content:

Due to the high cost of television advertisements, many companies tend to publish their promotional content on YouTube, so they advertise a new product, for example, and the correct way to use it, or advertise some offers, features, and some products.

Blogging content:

There are many channels on YouTube that rely on blogging things. For example, there are some channels specialized in travel, so they publish blog videos of travel trips, mentioning the cost, features, activities, and everything that can be done during similar trips.

There are many other types of content, but these types are the most popular and viewers interact with them, in addition to other types. And as the type of content differs as a whole; The type of display of this content or the type of videos also varies, and here are the most important of these types:

Live video

This type of video is a filming of real scenes and situations, and this type is ideal for blogging content.

Programmatic:

A program video usually consists of only one person in front of the camera, and sometimes the number can increase to 5 or 6 people who discuss a topic or issue, and it is usually used in entertainment and educational content.

Actoral:

This type of video relies on several people to discuss a specific idea in the form of several scenes or a short film, and it is usually used in entertainment content.

Screen recording videos:

Some educational videos are based on explaining specific programs, and that is why most of them rely on screen recording videos so that the viewer can understand the steps and imagine everything he can do.

Animated videos:

Animated videos are usually used in promotional and entertainment content, and this type of video is one of the types that the viewer interacts with the most.

Channel image:

After we learned about the different types of content, which are considered one of the most important elements in answering the question of how to increase the number of subscribers on YouTube; You should know the other elements that affect the increase in YouTube views. One of the most important of these elements is the channel image, which means the first two images that appear next to the channel name, such as the account image on Facebook, and the other is the large image that appears inside the channel itself, such as the cover photo on Facebook. You should choose these images carefully. If you are working on a channel for your company, you should add the company logo as the channel image. If it is your own page, you should choose a suitable and clear image so that the audience can recognize you.

Channel Description:

Add a description to the YouTube channel that shows what your content is and what the viewer will see if they subscribe. If you write a creative and accurate description, this will help you greatly in increasing YouTube channel subscribers. You should also arouse the audience's curiosity and urge them to follow you and subscribe to the channel. This is one of the most important steps in answering the question of how to increase the number of subscribers on YouTube.

Social media page links:

Despite the increase in the number of Internet users; However, each category prefers to use one platform rather than another, so it is preferable to place links to social media platforms’ pages on the YouTube channel and place the YouTube channel link on social media pages to ensure a greater percentage of subscribers on each platform and to ensure the best result for your answer to the question of how to increase the number of subscribers on YouTube.

New Visitors Promotional Video:

YouTube allows you to divide your channel visitors between new, unsubscribed visitors and returning, subscribed visitors, and you can choose a video for each category. You can choose a suitable video to address new channel visitors and invite them to subscribe to your channel, and you can choose one of the featured videos to share with subscribers when they visit the main channel page. This will answer your question of how to increase the number of subscribers on YouTube.

Playlists:

If you want to increase YouTube views, you must create playlists for your channel's content, so that viewers can watch videos in succession after the first video ends. You must divide the playlists so that each list contains similar or complementary videos, or related and deals with one topic, and good titles must be given to each list.

Playlists help get more views for each video played, without having to go to the main channel player.

You can embed and share playlists on your channel's home page. Playlists are great for educational content or entertainment content that tells a story through related videos.

It has also been proven that including each new video you upload to the playlist with older videos that have already received views will make it get a lot of additional views.

Publish new videos

Search engines and YouTube always recognize active channels, the more videos you publish, the more interest in visiting your channel will increase, and then raise its ranking in search engines, which will of course increase YouTube views and answer the question of how to increase the number of subscribers on YouTube. Therefore, you should publish new content at least once a week, and your content upload schedule should be consistent.

Choose a suitable title for videos:

You should choose the video title carefully as it defines the viewer about what he will watch and arouses his curiosity to watch it and watch more videos from the channel, which means increasing YouTube views.

Video Thumbnail:

Choosing a video image is one of the most important details, although small, but influential, as this image can attract the viewer's attention and make him watch your video, and it can also make him feel that the content is not of good quality and not watching. Therefore, you must choose expressive images for your videos carefully if you want to increase YouTube channel subscribers.

Tags:

YouTube video tags help distinguish your video content and help the algorithm understand what users will see when they watch your video. Therefore, these tags, along with a good description and title, should reflect the topic of your video to attract the audience's attention and increase YouTube channel subscribers.

Watch duration:

All you have to do is try to make the viewer watch the entire video or at least a large part of it? The answer is simply because YouTube said so. The YouTube platform stated that one of the most prominent YouTube SEO criteria is the period of time users watch videos. What does this mean?

This means that videos that attract users' attention and watch them for a long time have the greatest chance of appearing at the top of search results. So it is very important that you try to attract the attention of the viewers during the video through good, interesting and brief content as well.

End Screens:

YouTube has an end screen feature where you can put some of your other videos after the viewer finishes watching your video and you can choose the duration of this screen between 5 and 20 seconds. If you choose end screens, you should always choose the most viewed videos that attract a large number of viewers, while choosing attractive titles to arouse their curiosity and push them to watch them.

Observing YouTube's rules

If you don't want YouTube to blacklist your channel, you should familiarize yourself with all the details of YouTube's usage rules. It's not that complicated. You'll need to take some time and write down the most important points that you should avoid when using YouTube. You can access YouTube's rules and usage policies through the same website or through this link https://www.youtube.com/howyoutubeworks/policies/community-guidelines/

Pay attention to the first five seconds:

The most thing that drives a person to make any decision or action, small or large, is curiosity. Therefore, you must deliberately arouse the viewer's curiosity in the first 5 seconds to make him decide to complete your video. This can be done through a simple and innovative introduction to the topic of your video to ensure an increase in YouTube channel subscribers and avoid a fixed introduction because it will waste these important seconds. You can start with a small part from within the video itself and then start your fixed introduction and return to the video again.

If you follow all of the above and make sure of it carefully, then you will have obtained the best way to increase your YouTube channel subscribers. If you want more tips on YouTube, all you have to do is follow the Marketing in Arabic articles to answer all your questions.

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